The Adrenaline Film Project

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The Adrenaline Film Project is an artistic competition of the Virginia Film Festival. It is a 72 hour competition in which burgeoning filmmakers race to write and produce a short film.

Background

The Adrenaline Film Project was started during the 2004 Virginia Film Festival and was founded by filmmaker Jeff Wadlow who originated in Charlottesville, Virginia. His most recent work, Kick Ass 2, prevented him from being in town for the 2012 Adrenaline Project, leaving past Adrenaline Film Project participant, Romulo Alejandro, and director Derek Sieg to fill in for him as head of the managerial staff in the competition.[1]

Rules

The project involves teams of amateur filmmakers writing, casting, directing, and editing short films in a 72 hour time frame. To be in the program, directors must apply by submitting formal paperwork and a short film of length no more than ten minutes long.[2] Teams are made up of three main members and each team is assigned a specific genre of movie that their film must reflect. Each film must be between 3-5 minutes and is to incorporate a specific prop and line of dialogue. The prop and dialogue change each year.[3]

Mentors

Within the competition, there are mentors that change from year to year. The mentors oversee the competition, approve scripts, help teams when they need it, and judge the final products. They often have been high profile members of Hollywood and the 2012 head of the project, Romulo Alejandro, called the project “the best film education you can get in three days.”[4] Some past mentors have been Ron Yerxa (Little Miss Sunshine, Hamlet 2), Brad Silberling (Lemony Snicket’s A Series of Unfortunate Events, Lost Boys of Sudan) , and Norman Jewison (director of Fiddler on the Roof)[5]

Awards

At the end of the competition, there is a screening of all the short films. This screening is held just three hours after the deadlines for the movies and they often feature the films of past winners. There, the audience and the mentors vote for their favorite teams and films. The three awards handed out are The Audience Selection Award, The Jury Selection Award, and the Mentor Selection Award.[6]

Past Winners and Themes

2007

  • ”Taste of Evil” - winner of both Audience and Jury awards. Created by Ben Haslup, Brian Wimer and Ruth Morton.
  • Required prop: jar of miracle whip.
  • Required line: “I want to believe it”[7]

2009