Piedmont Council for the Arts

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Piedmont Council for the Arts (PCA) was an organization dedicated to promoting the arts in the Charlottesville area, including the City of Charlottesville and Albemarle County, with outreach to Fluvanna, Greene, Nelson, Louisa, Staunton, and Waynesboro.

The organization was founded in 1979and provides professional development resources for artists and arts professional, networking and resources for the arts community, and local arts advocacy, among other programs and services. [1]

PCA was a participant in the 2010 Design Marathon sponsored by the Charlottesville Community Design Center. In the summer of 2011, PCA took over the office space formerly used by CCDC.

PCA folded in 2017. [2]

Create Charlottesville: A Cultural Plan for Charlottesville/Albemarle

In January 2013, PCA launched the first-ever cultural planning process for the Charlottesville/Albemarle area. The planning process involved a 28-member Steering Committee, PCA working group, and task forces, as well as interviews and focus groups with more than 200 area citizens and an electronic survey completed by 1,000. This plan will help community stakeholders prioritize and strategically respond to needs and opportunities in the area’s cultural sector. The finalized cultural plan will be approved by the Steering Committee in September 2013 and presented to the public in January 2014 during a month-long exhibit at CitySpace.

Based on examples from other cities, a cultural plan will enhance quality of life and creative economic development initiatives. The plan will enable more strategic local investment in arts and culture, with a greater return on that investment for the community. It will also better equip PCA and our partners to respond to arts-related needs. Planning will enhance promotion of cultural, economic development, and tourism interests; increase collaboration among artists and arts organizations; and improve services provided to our citizens and visitors. It will also help area funders, public and private, understand prioritized needs in the arts community so they can make more informed funding decisions.


In 2012-13, PCA received financial support for Create Charlottesville: A Cultural Plan for Charlottesville/Albemarle from the City of Charlottesville, the Charlottesville Area Community Foundation, the National Endowment for the Arts, Albemarle County, the Charlottesville Albemarle Convention & Visitors Bureau, and the Virginia Commission for the Arts.

In December 2010, the Charlottesville Area Community Foundation awarded PCA $5,000 to support an expansion of professional development programs for artists and art organizations[3].

Economic impact of the arts

In June 2012, PCA released a study which calculated the economic value of the arts to the Charlottesville region is $114.4 million a year. [4] The study was conducted as part of the American for the Arts' Arts & Economic Prosperity IV study which looked at 184 communities nationwide. A higher impact may be possible given that only 37 percent of the area's arts and culture organizations participated.

Board of Directors

  • Bryan Wright, President
  • Bobbi Dunn, Vice President
  • James Carnes, Treasurer
  • Alex George
  • Erica Goldfarb
  • Jane Goodman
  • Rob Jiranek
  • Nina Ozbey
  • Melissa Palombi
  • Teka Phan
  • Arthur Rashap


Jean O. Wilhelm, Board Member Emeritus


  • Danielle Bricker, Membership and CitySpace Manager (2014-present)

Former Staff

  • Victoria Long, Communications Director
  • Amie Whittemore, Office Manager (2013-2014)
  • Sarah Lawson, former executive director
  • Carly Griffith, Communications & Cultural Plan Coordinator (2013-present)
  • Maggie Guggenheimer, Consultant for Research & Planning
  • Gram Slaton, former executive director (as of November 15, 2015)


Coordinates:Erioll world.svg.png 38°01′50″N 78°28′41″W / 38.030593°N 78.478068°W / 38.030593; -78.478068


  1. Web. Charlottesville City Council meeting minutes, .pdf, Council Chambers, City of Charlottesville, August 1, 1988.. . Also available in older archive.
  2. Web. Piedmont Council for the Arts Closing in Charlottesville, Lowell Rose, News Article, WVIR NBC29, Charlottesville, Virginia, August 18, 2017, retrieved December 28, 2017.
  3. Web. More than $500,000 in grants awarded, Daily Progress, Lee Enterprises, December 15, 2010, retrieved December 15, 2010.
  4. Web. Economic impact of local arts quantified as $114 million, Graham Moomaw, Daily Progress, Lee Enterprises, June 8, 2012, retrieved June 11, 2012.
  5. Web. [1], Piedmont Council for the Arts, retrieved November 11, 2015.

External links

Official site