Ivy Road is a portion of U.S. Route 250 and Business Route 250 signed between Virginia Route 240 in the west, passing through Ivy, and on to the intersection with Business U.S. Route 29 (Emmet Street) and University Avenue at the east.
The portion of the road with the city is one of Charlottesville's Entrance corridors.
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Vortex 2015 resources
Can the Ivy Road corridor be redeveloped as a new “academical village” to improve the undergraduate experience at the University of Virginia. That’s the challenge put to students and faculty at the School of Architecture during their fourth annual vortex. Every year the entire school participates in a week-long design study of a specific area in the community, such as last year’s focus on the Route29 Corridor.
This time around, teams will take on a section of land that has many properties owned by the University or one of its subsidiaries. These include the Cavalier Inn and the former home of the Kluge Rehabilitation Center.
“The project intends to imagine and investigate alternatives, for living, studying and playing, to the privatized spaces of 14th Street, JPA, and Rugby Road , envisioning a highly visible new public threshold into Central Grounds that builds on the 200 year-old Jeffersonian tradition of the original academical village,” reads the directive.
To the west, the University of Virginia Foundation owns the Birdwood Golf Course and the Boar’s Head Inn.
This year’s directive is to challenge the students to redesign the corridor as “a complex of alternative living arrangements for undergraduate students.”
“The residences [would be] structured within a rich complex of interior and exterior public spaces—that will reinforce the bonds of intellectual and social community begun in the first year undergraduate experience,” reads the brief.
The goal is to carve out a space that would be separate from how commercial development has affected land use north of the university.
This year, one project team will be charged with documenting the event as teams work on the their plans. Awards will be given out on Sunday, Jan. 18 during a public presentation at Carver Recreation Center beginning at 11:00 am.
“Awards will be presented on the basis of particular contributions a project makes to our understanding of new modes of extending and enriching student residential living and the public realm that connects the university to the city and the county. We have an opportunity to make a substantial contribution to the ongoing discussions about ways to enrich the student experience and to improve the campus, city, and county thresholds.”
Albemarle, Charlottesville and the University hired Lardener Klein Landscape Architects to conduct design study for Ivy Road, an area that the study described as a 'front door' to all three jurisdictions. By 2008, the university had completed two infrastructure projects on its property, but neither the city or county had been able to fund new sidewalk or bike lane constructions as one of transportation priority projects.  The University recommended the city and county pursue VDOT revenue sharing to pay for the improvements.
The study assumed that UVa would build an "arts gateway" at the intersection of Emmet Street and University Avenue. However, that idea was eventually discarded.
Since the study, Uva has built a large parking structure on Ivy as well as the nearby John Paul Jones Arena.
2008 request for city and county funding to upgrade Ivy Road
In 2008, the university asked both the city and county to help fund a $5 million project to enhance the entire Ivy Road corridor. At the time, UVa was proposing to contribute $1 million but both communities declined. 
2012 intersection upgrade
2013 sidewalk request
In October 2013, the county’s Board of Supervisors voted Wednesday to seek $1 million in funding from the Virginia Department of Transportation to build a sidewalk and other infrastructure between Charlottesville city limits and the Bellair subdivision. 
- 1988 Lewis Mountain - University Heights Area B study
- 1994 Lardner Klein Landscape Architects design study
- 2005 Kimley-Horn Ivy Emmet Intersection Area study
- 2014 2014 VHB study of Ivy, University, Emmet district
- Web. UVa influence on 250 continues to expand, Sean Tubbs, Charlottesville Tomorrow, December 1, 2009, retrieved January 11, 2015.
- Web. Ivy Road Improvement Study: PACC Report, University of Virginia Office of the Architect for the University, May 2008, retrieved January 11, 2015.
- Web. Supervisors approve bike lanes for Ivy Road, Charlottesville Tomorrow, October 3, 2013, retrieved January 11, 2015.
- Web. UVA gateway may get $400K from city, Brendan Fitzgerald, C-VILLE Weekly, Portico Publications, October 3rd 11:04am
- Web. UVa plans pocket park at site of old restaurant, gas station; Buddy’s played role in civil rights movement, Brian Wheeler, Charlottesville Tomorrow News Center, Charlottesville Tomorrow, 6 Aug 2011, retrieved August 23, 2012.